All Reach partners participate in a global study on how people use electricity and think about energy use, with a focus on charging devices. This study takes place in 8 countries: USA, Brazil, The Netherlands, Spain, Denmark, Hungary, India, China and Japan. The study is ongoing and will include more countries later on, but most [...]
Features
Videos
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We currently do research on energy use. This BBC clip shows a particular British routine each time Eastenders ends that worries engineers at the National Grid control centres. Watch the video:
Multicultural collaboration between Sao Paulo and London:
Images
Portigal
RSS
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STBY » News- The Value of Creative Thinking September 8, 2010
- Video installation at EPIC in Tokyo August 29, 2010
- Get a discount for the Creative Company Conference! August 24, 2010
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Apogee User Experience in Asia
- User Experience Hong Kong 2011 June 18, 2010
- Selling UX – thanks Foolproof June 10, 2010
- Thanks Tom Coombs May 18, 2010
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All This ChittahChattah
- Steve presenting “Skill Building for Design Innovators” at Amazon September 8, 2010
- ChittahChattah Quickies September 8, 2010
- ChittahChattah Quickies September 7, 2010
Projects
Feminine Inspiration for Nokia Design
Nokia wanted to gain insights into what women want from mobile phones and find design directions for phones with a female perspective. With the Nokia Insight & Innovation Tokyo team we devised ‘collaborative innovation’ processes that started with internal “share and discover” workshops in 4 countries, and then continued with consumer insights intervention with consumers in Bangkok, including “homework’ exercises, …
People
STBY Amsterdam
STBY – Geke van Dijk and Bas Raijmakers (principals) – London (UK) / Amsterdam (NL)
STBY (Standby) is specialized in consumer research during the early stages of innovative service design projects, when designers, engineers and marketeers need to discover what matters to the people they are developing new products and services for.
STBY offers a wide range of research activities that contribute …