Global Design Research

Since 2009, we have worked with a diverse range of clients, from large multinationals to SMEs. Each project is unique and bespoke, yet, the core of our practice is to help our clients understand their customer/audiences better so they can innovate better.

We inform and inspire your design and innovation processes by creating rich insights about your customers, and use these to generate new ideas for products and services. Understanding your customers’ needs and dreams and how they are using your products and services provides a crucial start. We translate these insights into innovation by working closely with you, immersing your team in the process right from the beginning. Our unique multi-market approach insures that you get insights that are unified and rooted in multiple markets. Data collection is carefully designed to respect the uniqueness of each market and synthesis in a way that your team can easily comprehend and get inspired to innovate.